Nissan is a vehicle company that has done quite well in the American market. They have come out with several cars that have performed well and sold briskly. Also, like many vehicle companies, Nissan continues to push the limits of what electric vehicles can do.
You might choose to head to the nearest Nissan dealership if you feel like you need a new vehicle and have an eye on one of the company’s bestselling models. You should also know about what Nissan is doing in the realm of energy innovation, so let’s take a moment to discuss that in greater detail.
The Future of Sustainable Mobility
Nissan recently conducted a survey. They targeted younger individuals, and they called it the Future of Sustainable Mobility.
The survey wanted to probe what younger individuals thought about the future of personal conveyances, such as EVs, gas-powered models, hybrids, etc. The survey revealed something that’s perhaps not very surprising: most young people seem to believe that electric vehicles will and should be a huge part of the planet’s future.
What Holds People Back from Buying Electric Vehicles?
The survey also focused on something else: what’s potentially holding drivers back from buying fully electric cars who don’t own one yet. While more electric vehicles are making their way onto America’s roadways with each passing year, it’s true that there are still plenty of hybrids and exclusively gas-powered models.
Many of those who were surveyed cited either electric vehicles still being too expensive or distrust of them. The distrust usually stemmed from individuals feeling like an electric vehicle could run out of juice out on some deserted roadway, stranding the driver.
Nissan is taking steps to alleviate these concerns. The company is continually attempting to make their electric vehicles less expensive and more dependable. They are also lobbying for more charging stations throughout the country, and this initiative is seeing a lot of success as well.
What’s Still to Come?
The survey revealed that even if some younger drivers are leery of going fully electric, the majority of them at least understand the necessity of reducing their carbon footprints. This seems to show at least a possible willingness to get an EV in the future.
That is what Nissan is banking on. In addition to the efforts we’ve already mentioned, the company is also looking into additional forms of alternate fuel technology.
The engineers on the payroll are looking into vehicles that could interact with grids. They are looking into various alternate fuels that are not yet being widely used. What they are counting on is the generational shift that seems to be taking place in regard to younger individuals being more willing to ultimately get away from strictly gas-powered vehicles.
That is the one factor that seems to be fueling many of Nissan’s decisions at the moment. They are convinced that as the younger generations rise to prominence, they’ll be more willing to adopt a planet-first attitude when it comes to personal forms of conveyance.
Related: Going Green: How to Enhance Energy Efficiency in the Industrial Sector
