Advantages of Developing Custom Solutions for Business

Advantages of Developing Custom Solutions for Business
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The situation in the market is changing at an extremely fast pace. This forces business owners to constantly look for ways to adapt to new conditions. In recent years, there has been a trend that is focused on the consumer. It is what drives most entrepreneurs to focus their efforts on finding an effective solution to improve user experience.

Custom software might be a good idea in this case. For some businessmen, such a decision may seem too expensive and unprofitable for the company. However, these beliefs are not true. Professional custom programming services are profitable even for representatives of small businesses. We offer to find out what benefits can be obtained by the client who chooses them.

Tuning for specific requirements and scalability

When deciding to implement a software solution in their activities, every business owner expects that it will fully meet the requirements and, if necessary, scale. Such a product can improve the situation and provide the desired development. Ready-made technologies presented on the market can only partially satisfy the requirements.

This is because they have a basic set of functions that do not always exactly fit the needs of an individual company. For example, it may contain a lot of features that are unnecessary in a particular case, and the number of important options will be limited. However, in specialized fields like software development for real estate, custom solutions can address these specific needs more effectively.

Custom development is a completely different approach. It contains only those functions that the customer needs. That is why such software will be the key to the implementation of all plans and a sure step towards reaching a new level of business development.

High Level of Protection Against Cyber-Attacks and Other Security Threats

Technologies used by hackers are constantly improving. This makes us think about secure software solutions that are reliably protected against unauthorized intervention. Individual developments fully meet these requirements.

A high level of protection in this case is provided by the use of special encryption and a security code. Additionally, custom software is not publicly available. This creates serious problems for hackers, so they are much less likely to plan attacks on such objects.

Financial Savings in the Long Term

It is important for every business that the investments made are profitable and provide the desired level of return. This also applies to software development. Entrepreneurs want to find a solution that is not only effective but also profitable.

Studying the market of offers in the field of software, you can think that ready-made solutions are more profitable. However, there are several important details to consider. They may not have all the features that a business needs, so you will have to spend money on additional programs.

Moreover, most of them provide extended functionality in the paid version, which significantly increases its cost in the future. Custom software may cost more, but it fully meets the requirements, and its cost does not increase in the long run.

High Level of Productivity

Using the services of individual development, you can get an effective solution that fully meets the needs of the business. The process takes into account the scale of the company, professional culture, approach to clients, direction of activity, peculiarities of doing business, user personality, and many other important characteristics.

Hassle-Free Maintenance and Technical Support

Companies that provide custom development assistance also provide a higher level of service. This means that they are ready to help quickly in the case of a problem or failure and perform maintenance when necessary.


If you need software and you are choosing between a ready-made and individual software solution, then you should not rush. The first option may seem more attractive because it is already available for use and has a lower price. However, with a deeper study of the advantages of individual development, it becomes clear that it is superior to ready-made programs in many aspects.

About the author

Steven Ly

Steven Ly is the Startup Program and Events Manager at TheNextHint Inc. She recruits rockstar startups for all TC events including Disrupt, meetups, Sessions, and more both domestically and internationally. Previously, she helped produce Dreamforce with Salesforce and Next '17 with Google. Prior to that, she was on the advertising teams at both Facebook and AdRoll, helping support advertisers in North America and helped grow those brands globally. Outside of work, Steven enjoys Flywheel, tacos, the 49ers, and adventuring around the globe.

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