Business

7 Useful Tools That Can Improve Your Business

7 Useful Tools That Can Improve Your Business
Image source: https://unsplash.com/photos/OW5KP_Pj85Q

The world of business can be improved with a few simple tools. Many helpful tools can assist businesses in the areas of accounting, marketing and productivity. Let’s take a look at some of them now – there’s no need to stay stuck in your old ways!

1. Microsoft Cloud

Specifically targeted to small and medium-sized businesses, Microsoft Cloud 365 is a cloud computing technology that allows you to store your business data on Microsoft servers. Microsoft Cloud 365 can be used as a backup for protection against viruses or any other computer problems, but it also allows you to access files from all of your electronic devices – smartphones, tablets, and other laptops and gadgets. What’s best is you can outsource your cloud operations by using the benefits of Dynamics 365 Business Central to manage your sales, marketing and analytics. This tool is also beneficial because it increases collaboration and productivity for everyone who uses the cloud.

2. Salesforce CRM

SalesForce is an application that can help salespeople close more deals, faster – by streamlining daily tasks such as tracking clients and targets using a mobile device, sharing important information such as notes or documents with colleagues on the go, and organizing leads into different categories to increase productivity. This tool can be used by small-sized businesses, as well as larger organizations with multiple branches. The biggest pros of this tool are its ability to access your data from different platforms and the fact that it’s accessible on any device. For example, you can use it to create and update your website and blog, manage an e-mail marketing campaign, and integrate with other social media apps including Twitter, Facebook and Google+. 

3. Evernote

Evernote is a cross-platform program that allows you to organize information from multiple devices as well as create online content such as blogs or presentations. It’s easy to share files with others through Evernote – just click on “Share” and enter their email address! This tool is great for brainstorming new ideas because you can write notes by using different colours for different purposes; plus, the search feature finds keywords within all of your notes – perfect if you’re trying to find something specific! Another fun fact: You don even need a computer to use Evernote! Just download the software to your phone and tablet. The biggest pros that Evernote offers are its cross-platform availability and the ability to access information from virtually anywhere.

Photo by Sergey Zolkin on Unsplash

4. Adobe Acrobat DC

This is a great document management tool that allows you to create, edit, share and manage all of your PDF files, whatever their size or complexity might be – whether it’s doctors’ notes or legal documents. Using Adobe Acrobat DC will also enable you to fill out forms quickly so you do not need to print them out first. You can even use this software for scanning paper documents directly into PDF files! The best part about adobe acrobat is its cloud storage platform which allows for quick collaboration with other parties across the globe who are working on the same project as you are. This tool is perfect for businesses that need to share information with clients and other parties. PDFs are still the most used type of file which is why such a tool can come in handy. 

5. Hootsuite

This is a social media management tool that can maximize your social media impact by managing all of your networks from one place, including Facebook, Twitter, LinkedIn and Google+! You can monitor conversations as well as engage with others through posting or commenting on their posts. The best part about Hootsuite is its ability to schedule posts automatically so you don’t have to worry about specific times for launching campaigns – the software does it all for you! In addition to this, there are different analytics available as well as customer profiles which make this a great source of information when determining who is reading your posts and how they are engaging with your content.

6. Spreadsheets & Charts

One of the oldest and most commonly-used tools out there – spreadsheets, as you probably already know, allows you to organize large amounts of data in a tabular format so that it’s easier to read and sort through. Therefore, they are perfect for finance professionals who need to keep track of records such as sales, expenses or time spent on different projects, but also for marketers who need to get specific data about their customers’ demographics (e.g., age group, gender or income level). Plus, this tool is great for making charts so you can visualize your information before sharing it with others! 

7. Google Analytics

It can be difficult to measure the performance of your business website, but Google Analytics is here to help! This is a free service that allows you to monitor all traffic on your website in real-time – who’s visiting your site, what they are looking at while there, how long they stay and where they’re coming from (search engines, social media, etc.). You can also get reports whenever you want to check how your site is doing. Google Analytics is especially useful when you have to track the behaviour of your employees so you can see what content or clients are generating more interest.  you can use it to check whether your employees are providing the right information on social media, or if they’re engaging with your customers by responding to their comments. For example, you can check how many of your tweets receive more than five favourites or retweets – or, you can track the number of new subscribers on your blog. To access Google Analytics, you need to create a Google account. With a single click, you can add real-time reports on the performance of your website directly to your Google Drive.

The world of business is constantly changing – it’s important to keep up with the latest tools that will help you not only work smarter but also more productively! Implementing these 6 useful tools into your daily operations will go a long way in helping you improve your business operations – plus, it’ll make working on multiple projects much easier which might increase productivity even more.

About the author

Ariaa Reeds

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